Wondering whether to use print-on-demand or go the bulk printing route for your book? Each option comes with its pros, cons, and price tags. In this article, we’ll break down how both methods work, what kind of author each one fits best, and how to make the right choice for your publishing goals.
If you’re self-publishing or working with a hybrid publisher, this decision can impact your distribution, revenue, and even storage space. Let’s walk through the differences.
What Is Print on Demand?
Print on demand (POD) is a service that prints your book only when someone orders it. There’s no inventory to manage and no upfront printing cost. Companies like Amazon KDP and IngramSpark offer POD services for paperbacks and hardcovers.
You upload your formatted files, and they handle printing, packing, and shipping. It’s fast, scalable, and ideal for indie authors just starting.
What Is Bulk Printing?
Bulk printing, also called offset printing, means printing hundreds or thousands of copies at once. You’ll pay upfront, but the cost per unit is much lower than POD. This method is best if you plan to:
- Sell in bulk (e.g., schools, bookstores, events)
- Offer pre-orders or Kickstarter rewards
- Have full control over paper quality, finish, and binding
You’ll need to manage inventory, shipping, and possibly warehousing.
Pros and Cons of Print-on-Demand
Pros:
- No upfront costs
- Easy to set up and manage
- Great for testing the market
- Available globally through platforms like Amazon KDP and IngramSpark
Cons:
- Higher cost per book
- Less control over paper, trim, and print quality
- Smaller royalty margins if sold through third parties
Pros and Cons of Bulk Printing
Pros:
- Lower cost per copy
- Full control over materials, finishes, and quality
- Higher profit margins when selling direct
Cons:
- High upfront cost
- Requires storage space
- You handle shipping, inventory, and fulfillment
Learn more about hybrid publishing models if you’re looking for support with bulk runs.
Which One Is Right for You?
Ask yourself:
- Are you testing the waters or just starting out? → POD is likely the safer bet.
- Do you have a built-in audience or pre-orders? → Bulk printing could save you money.
- Are you focused on in-person events or retail deals? → Bulk gives you more flexibility.
- Do you want minimal stress and hands-off fulfillment? → POD wins for convenience.
How to Combine Both for Success
Many authors use print-on-demand for online sales while ordering a small bulk run for events or direct shipping. You don’t have to choose just one—smart authors mix both depending on where and how they sell.
Want to learn more about ISBNs and book setup? Check this publishing guide
Final Thoughts
Publishing is a business decision for everyone involved. But it’s also a creative one. Choose what fits your vision and resources. Whether it’s print-on-demand vs bulk printing, make the right decision that will suit your needs.
There’s no one-size-fits-all when it comes to printing your book. The best option depends on your goals, audience, and budget. Whether you go with POD, bulk printing, or both, what matters most is getting your book into the hands of readers.
Related Reading:
Still undecided on print-on-demand vs bulk printing? Check out these articles for further reading:
- Understanding Your Publishing Options
- Bulk vs On-Demand via Printful
- Vanity Presses vs Real Publishers
