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Learn and get informedTroubleshooting Common Yoast SEO Issues: What to Do When Things Don’t Work
If you're using Yoast to optimize your website, you've probably noticed that little traffic-light system: red, orange, and green indicators for both SEO and readability. But here’s the thing: Chasing that green light can sometimes lead to frustration. And worse, it...
Boost Your SEO with Better Slugs, Categories, and Tags
When it comes to SEO, most people focus on keywords, content, and titles. But behind the scenes, tiny elements can quietly boost (or block) your visibility. Want to boost your SEO with better slugs, categories, and tags? These small but powerful elements can quietly...
Optimize Your Posts Like a Pro Using Yoast
Using Yoast for optimization isn’t just about chasing green lights. It’s about making your content more findable, readable, and helpful. When done well, page and post optimization can boost your visibility and make your blog more useful to both readers and search...
Using Internal and Outbound Links Like a Strategist
When you’re building a blog, every link is a thread in the web you’re weaving, for readers and for Google. Using internal and outbound links is one of the most strategic ways to guide your audience and improve your search visibility. But if you’ve ever stared at...
Image Optimization with Yoast (Alt Text, Titles, and More)
Images do more than make your blog pretty. They help your content get discovered. For authors and creatives, optimizing images is an easy way to boost your visibility without overhauling your entire website. The good news? Yoast SEO gives you some handy tools to make...
How to Find a Writing Community (Even If You’re Just Starting Out)
Starting out as a writer can be exhilarating and lonely. If you've ever felt like you're shouting your brilliant ideas into the void, you're not alone. Writing groups can offer the support, feedback, and friendship that help your writing thrive. The good news? You...
Copyrights in Publishing: What Every Author Needs to Know
Why Copyright Matters to Authors You poured your heart into every chapter. Your characters feel like real people. Your story is uniquely yours. But is it protected? Copyrights in publishing aren’t just legal technicalities—they’re your first line of defense in making...
Understanding Publishing Contracts: Key Terms Every Author Should Know
You’ve written the book, polished the manuscript, and now you’re on the brink of getting published. Congratulations! Now, you’re preparing for that next big step. Before you move forward, though, it’s essential to understand publishing contracts to know exactly what...
Book Marketing vs. Book Publicity: What Authors Need to Know
When you're finally nearing the finish line and getting ready to share your book with the world, you're probably staring down a tangled mess of advice about how to promote it. Googling “book marketing” alone can make your head spin with millions of results. But here’s...
Marketing for Indie Authors: A Guide That Won’t Break Your Brain
Marketing your book as an indie author doesn't have to feel like a soul-sucking corporate nightmare or an endless shout into the void. You don’t need to be a polished influencer, spend a fortune on ads, or master every algorithm out there. What you need is a clear,...
Smart Book Launch Strategies That Actually Work
How was your week? If you’ve been pacing the floor wondering how to launch your book without becoming a full-time publicist, I see you. Book launches come with a lot of pressure: sell the book, build the buzz, stay “on” for weeks. But most writers aren’t wired to...
Stories for the Season of Weddings and Ever After
June brings more than just warm weather and blooming flowers. It's famously the season of weddings. If you adore romance, enjoy the buzz of wedding season, or feel like sinking into stories that celebrate love and commitment, these book picks are made for you. We’ve...
Fix My Blurb! Common Mistakes (and How to Avoid Them)
Let’s talk about one of the most common book blurb mistakes nonfiction authors make—writing a blurb that doesn’t connect or convert. Writing your own book blurb can feel like trying to write your own dating profile. if that dating profile had to convince strangers to...
The Blurb Blueprint – Part 3: Real-World Nonfiction Blurb Examples That Sell
What makes a great nonfiction book blurb? These real examples show you what works—and what doesn’t. You've written the book. Probably, you've read Part 1: Why Nonfiction Book Blurbs Matter. You've followed Part 2: The Blurb Formula. Now, let’s bring it all together...
The Blurb Blueprint – Part 2: A Simple Formula for Nonfiction Blurbs That Actually Work
Writing a nonfiction book blurb can feel like trying to squeeze your entire book into two sentences. You know it matters—but where do you even start? Here’s the good news:There’s a formula. And it works. At Winterwolf Press, we’ve helped dozens of nonfiction authors...
The Blurb Blueprint – Part 1: Why Your Nonfiction Book Blurb Matters
Your guide to writing a nonfiction book blurb that actually sells. You’ve written your nonfiction book, edited it meticulously, and perhaps even settled on a title that doesn't haunt your dreams. But now, you're staring at the back cover space—or that Amazon...
The Best Editing Tools for Writers in 2025: A Practical Comparison
Choosing the right editing tool can significantly improve your writing workflow, whether you're working on a novel, a blog post, or professional emails. With so many options available, it can be overwhelming to know which software offers the best value, features, and...
Writing on a Budget: Tools and Resources for First-Time Writers
Welcome to the wild, wonderful world of writing—where your stories matter more than your software, and your creativity doesn’t need a credit card. Starting your writing journey on a budget might feel intimidating at first. Maybe you're scribbling plot twists in a...
Books for Mother’s Day: 5 Heartfelt Stories That Feel Like a Hug
May brings blooming flowers, warmer days. And this is also a perfect excuse to celebrate the incredible women who raised us, inspired us, and shaped us: moms, grandmas, aunts, and mother figures alike. What better way to honor them (and maybe sneak in some cozy...
How to Write a Book (And Actually Finish It)
So, you’ve got a brilliant idea and you’re ready to write a book. That’s exciting! But let’s be honest—it’s also a little intimidating. The good news? You don’t have to figure it all out on your own. At Winterwolf Press, we’re here to walk you through it, from idea to...
Crafting Killer Meta Titles and Descriptions (with tips for writers!)
When it comes to making your website or blog posts shine on Google, meta titles and descriptions are your first chance to grab attention. They’re the sneak peek into your content that shows up in search results, and if they don’t hit the mark, chances are people won’t...
Understanding the SEO and Readability Analysis (Yoast SEO Guide)
When you first install Yoast SEO, it feels a little like having a traffic cop in your WordPress dashboard. You start seeing those colored lights—green, orange, red—next to your posts, and suddenly, writing feels a lot more... judged. Good news: these signals are here...
How to Set Up Yoast on Your Website (Step-by-Step)
Installing Yoast SEO sounds scarier than it is—like learning Latin just to blog. Good news: it’s super doable. Especially if you’re using WordPress, which Yoast was built for. In this walkthrough, we’ll go step-by-step through installing, configuring, and connecting...
What Is Yoast and Why Should You Care?
Let’s be real—SEO sounds intimidating. It’s full of acronyms, algorithms, and rules that seem to change faster than you can say “keyword density.” But here’s the good news: if you’re using WordPress, there’s a free tool that makes SEO way less scary. It’s called Yoast...
The Author’s Guide to Yoast SEO: A New Series for Writers Who Want to Be Found
Ready to finally understand Yoast SEO for authors? You’ve probably seen that little green light taunting you in WordPress. Maybe you’ve clicked around, adjusted a sentence here or there, and then gave up when it still stayed orange. We’ve been there. That’s why we’re...
Traditional Print Publishing: Pros, Cons, and How to Get Published
Traditional print publishing is often seen as the “gold standard” of getting a book out into the world. But is it the right choice for your story? Let’s rewind a little—past Amazon and indie bookstores, past typewriters and fountain pens, all the way to 15th-century...
The No-Panic Guide to Self-Publishing Your Book
So, you’ve written a book and now you're staring at Google like it holds the secrets of the publishing universe. Should you query agents? Build a website? Cry into a cup of coffee? Deep breaths. If you're leaning toward self-publishing but feel like you’ve just walked...
Researching Genre Like a Pro: A Guide for Writers
So, you’ve got a killer story idea, but you’re not sure where it fits, or how to make it shine in a crowded genre. Before you panic-Google “What even is gaslamp fantasy?” let’s talk about the power move every successful writer makes: researching your genre. It’s the...
Find Your Genre, Find Your Readers
How to choose the right genre for your book (and why it matters) So, you’ve got a story idea. Maybe it came to you in a dream, during a walk, or mid-shampoo (shower thoughts hit differently). You’re ready to write, but one question keeps nagging at you: What genre is...
Traditional vs Self-Publishing: Which Book Path Is Right for You?
Breaking down the pros and cons to help you decide. Writing a book is a major accomplishment, but deciding how to publish it can feel like standing at a crossroads. Should you hand your manuscript over to a traditional publisher or take full control and self-publish?...
How to Write Your First Novel Without Getting Lost
Writing your first novel is a thrilling adventure, but it can also feel daunting. While it’s easy to open a blank document and start typing, creating a story that captivates readers requires careful planning and technique. To set yourself up for success, let’s explore...
Celebrate Poetry in Motion with Jeffrey Naylor & Russ Thompson’s Lyrical Craft
March 21 is World Poetry Day. It's a joyful celebration of lyrical storytelling, raw emotion, and the art of weaving words into something unforgettable. To honor the magic of this special occasion, we’re shining a light on two incredible poets from Winterwolf Press:...
Storytellers, Trailblazers, and Changemakers
Women in literature have shaped storytelling for centuries, breaking barriers and redefining the literary world with their powerful voices and diverse perspectives. Today is National Women’s Day, which means it’s time to celebrate the incredible women who have shaped...
Women Who Wow: 3 Must-Read Books For Women’s Month
Women’s Month Books: 3 Must-Read Stories of Strength & Resilience Hey there, book lovers! March has arrived, and it’s the perfect time to celebrate amazing Women’s Month books—stories written by women that inspire, empower, and leave a lasting impact. Women’s...
Aubrie Nixon Unplugged: Behind the Scenes with a Fantasy Visionary
Welcome to the second part of our Author Spotlight featuring Aubrie Nixon, the creative force behind Secret of Souls, and the captivating Age of Endings series. In this installment, we had the chance to ask Aubrie a few questions about her writing journey, offering a...
Jeffrey Hughes Naylor’s Love at First Fight Turns One!
How Love at First Fight Captures the Beauty of Everyday Moments Can’t believe it’s been a year since Love at First Fight: Heartwarming Stories of Life and Love hit the shelves! Since its release on February 14, 2024, this book has made readers laugh, cry,...
Love, Magic, and Heartache: February’s Must-Read Books
Discover stories that celebrate love in all its forms, from the whimsical to the heart-wrenching. February is here, and love is in the air! If you’re a fan of swoon-worthy romances, heartwarming tales, or stories about the complexity of relationships, there’s a book...
Meet Aubrie Nixon: The Fae-Touched Wordsmith Behind the Age of Endings
Explore the vibrant life and captivating stories of Aubrie Nixon, the creator behind Zephera Travelle’s journey. Let me tell you about someone truly magical, Aubrie Nixon. She’s one of our talented authors in Winterwolf Press, a creator of worlds, and an extraordinary...
Christine Contini: A Journey Beyond the Veil
Hey friends, have you ever met someone whose story is so extraordinary it gives you goosebumps? Well, let me introduce you to this week's Author Spotlight: Christine Contini, a woman who’s literally seen life, death, and everything in between—and come back with...
From Plagues to Dragons: 4 Must-Read Books to Kick Off 2025
These page-turners will have you hooked faster than a TV show binge session. The start of a new year calls for fresh stories and captivating reads to shake things up. If your TBR pile is looking a little uninspired, I’ve got you covered. These four books are...
Conversation with Jerry Hurtubise: Advocacy, Empowerment, and the Fight Against Parkinson’s
At Winterwolf Press, we cherish the opportunity to spotlight individuals who inspire others through their resilience, wisdom, and dedication to transformative storytelling. Jerry Hurtubise, an author and advocate, is one such individual. In this interview, Jerry...
Books and Cocoa: A Cozy Christmas Reading List
Celebrate the holiday season with heartwarming stories, magical worlds, and moments of quiet joy. Merry Christmas, Bookworms! Picture this: snowflakes drifting outside your window, the Christmas tree twinkling in the corner, and you, cozy under a blanket with a mug of...
Fall Into Gratitude: Thanksgiving Reads to Warm Your Heart
Thanksgiving is a special time to reflect on the connections that bring joy and meaning to our lives. It’s a season for sharing and appreciating loved ones. A season to find comfort in the simple pleasures around us. With the holidays upon us, a great book can add to...
An Interview with Lee Ann, the Loop Breaker
Welcome, Winterwolf Press readers! Today, we’re doing something a little different—and a lot exciting. Joining Russ Thompson, the brilliant author behind Secrets of the Falls, is none other than Lee Ann Daniels herself. That’s right, the teenage Loop Breaker who’s...
Nature and Timeless Reads
Find Inspiration in Nature and Everyday Moments As the crisp days of November roll in, there’s a shift in the air, a sense of reflection and renewal—perfect timing for tapping into fresh inspiration. The changing season invites...
Living with Parkinson’s: Insights from an Author and Lawyer
Empowering the Mind and Body with Jerry Hurtubise Jerry Hurtubise, J.D., the author of Parkinsonian Democracy, opens up about his personal journey with Parkinson’s Disease and the lessons he's learned along the way. As both an advocate and writer, Jerry’s story...
Celebrating the Release of Secrets of the Falls by Russ Thompson
New Release & Exclusive Insights from the Author Exciting News! We are thrilled to announce the official launch of Secrets of the Falls, the highly anticipated sequel to The Loop Breaker series by Russ Thompson. This gripping new release is now available for...
Winterwolf Press is now on Substack!
We’re excited to share that Winterwolf Press is now on Substack! It’s a fun way to stay connected with us, and we’ll be posting updates, book news, author spotlights, writing tips, and more. Plus, two of our talented authors, Laura C. Cantu and Russ Thompson, have...
Secrets of the Fall Season – Revealed
As the leaves start to turn and the air grows crisp, there’s a chill of excitement in the air—and it’s not just because Halloween is around the corner! The much-anticipated release of Secrets of the Falls is almost here, and we’re about to fall into all things spooky,...
Laura Cantu’s YouTube Channel is Almost Here!
Get Ready to Subscribe to Laura Cantu's Real & Raw YouTube Channel!Hey, Winterwolf Pack! We’ve got some super exciting news—our amazing author Laura Cantu is about to launch her very own YouTube channel, and trust us, you’re going to want to check it out! If...

















































