by Claire Winterwolf | Apr 29, 2025 | Blog Optimization, Marketing Tips, Publishing Tips, Resources, Writing Tips and Tools
When it comes to making your website or blog posts shine on Google, meta titles and descriptions are your first chance to grab attention. They’re the sneak peek into your content that shows up in search results, and if they don’t hit the mark, chances are people won’t...
by Claire Winterwolf | Apr 28, 2025 | Blog Optimization, Marketing Tips, Publishing Tips, Resources, Writing Tips and Tools
When you first install Yoast SEO, it feels a little like having a traffic cop in your WordPress dashboard. You start seeing those colored lights—green, orange, red—next to your posts, and suddenly, writing feels a lot more… judged. Good news: these signals are...
by Claire Winterwolf | Apr 14, 2025 | Blog Optimization, Marketing Tips, Publishing Tips, Resources, Writing Tips and Tools
Installing Yoast SEO sounds scarier than it is—like learning Latin just to blog. Good news: it’s super doable. Especially if you’re using WordPress, which Yoast was built for. In this walkthrough, we’ll go step-by-step through installing, configuring, and connecting...
by Claire Winterwolf | Apr 12, 2025 | Blog Optimization, Editing Services, Marketing Tips, Publishing Tips, Resources
Ready to finally understand Yoast SEO for authors? You’ve probably seen that little green light taunting you in WordPress. Maybe you’ve clicked around, adjusted a sentence here or there, and then gave up when it still stayed orange. We’ve been there. That’s why we’re...
by Claire Winterwolf | Apr 9, 2025 | Marketing Tips, Publishing Tips, Writing Tips and Tools
So, you’ve written a book and now you’re staring at Google like it holds the secrets of the publishing universe. Should you query agents? Build a website? Cry into a cup of coffee? Deep breaths. If you’re leaning toward self-publishing but feel like you’ve...
by TheWinterwolf | Dec 8, 2023 | Marketing Tips, Publishing Tips
Bold and Beautiful How to Create Book Covers That Stand Out in a Crowded Market Hey there! We’ve designed hundreds of book covers across many genres, and we know what looks good, works, and sells. So, our request to authors is to concentrate on what goes inside...